Instagram Highlights build your personal brand and attract your tribe even further.


From sharing my love of a good #aperolspritz to valuable tips to jammin’ with the fam, hopping on Stories is where I truly connect with my audience.


Plus, Highlights are a great way to make your profile pop.


Before we begin, go through your Story Archives to see what themes you have! (Examples: Tutorials, Tips, Fitness, Travel, Life, Client Love, etc.)


Got your categories? Ok! Let’s create some show-stopping Highlight Covers. And it all starts with Canva:



1 Create a Canva account & click “Create a Design”.

2 Scroll down to “Instagram Story Highlight Cover”. (If you don’t see it, type it in the Search box.)

 3 Choose a design you like and edit! Make the background your brand color (or a color you like) & click “Elements” to search icons that match the category. For example, search “lightbulb” for tips or “airplane” for travel.”

4 Click “Download” and save it to your Camera Roll



Create your Instagram Stories Highlight:

1 Open Instagram, go to your profile, tap the 3 horizontal lines in the top right corner, & tap “Archive”.

2 Tap the 3 dots in the top right corner & tap “Create Highlight”.

3 Scroll through and choose which ones you want for your category and tap “next”.

4 Type out the name of your Highlight then “Edit Cover”.

5 Tap the Camera Roll icon & choose your cover image!

6 Tap “Done” then “Done” again then “Add” & BOOM! You’re a Highlights pro 💞



Not into matchy-matchy? Make your highlights REALLY pop by choosing 3+ colors and create a fun pattern (peep mine for inspo).


I hope you found this helpful, friends! What categories will you create?!




Struggling to write valuable content, find niche hashtags, and grow your business on social media? We have trainings for all this (and more) inside The Social Squad Society! See you inside! 😊

P.S…Does just thinking about planning content for social media stress you out? Well what if I told you it’s possible to plan and write a month’s worth of content in under an hour?! I promise it’s possible. Ready to take the guesswork and frustration (and hair-pulling) out of content planning? Watch this FREE 15-Minute Training!