You don’t want your attendees leaving your event saying “I’ve heard all that before”—do you!?
I’ll climb right up on my soapbox and tell you why most social media “coaches” are flat-out wrong about the so-called strategies they sling on the internet. Preying on business owners’ fear of losing it all and their already overwhelmed to-do lists with one more:
“If you don’t do XYZ—you can kiss your business goodbye.”
That's not my jam.
Instead, I’ll break down the easy-to-embrace strategies & tactics to plan the content (and predict the results) that help reach their audience and make meaningful connections with their people.
I NEED TO HEAR THIS!
✔️ How the Reels algorithm works and why it does not, in fact, hate you—but you might have to learn how to coax it a bit.
✔️ The high-performing Reels formulas that every small business owner should follow to get traction & create connection with their audience
✔️ Plus—bonus tricks & tactics to increase reach and lengthen watch time
At the end, we’ll work together to put everything we’ve learned to create a 5-minute Reel together. This is gonna be fun!
✔️ Some of the mindblowing stats that speak to the power of Instagram Stories
✔️ The first 3 Stories you should share every day to bond with your audience & generate leads & sales—plus examples to get the creative juices flowing.
✔️ Plus—tactics & tricks to increase engagement on Stories in a natural way.
At the end, I’ll go over a clear breakdown of the most important Story Insights to track and measure how your stories are performing. Let’s get nerdy!
✔️What are content “pillars” and how can they help craft your strategy?
✔️ Unpack the 4 foundational pillars to customize for your brand so you can easily and confidently create content with a weekly plan you can stick to
✔️ Plus—we’ll observe content pillars in the wild by looking at real life examples of each of the 4 H’s (Don’t know what the H’s are? You will after this chat!)
If your audience is made up of go-getters and big dreamers who aren’t afraid of actually doing the work and laughing at themselves every once in a while—let’s talk.
I’m a perfect speaker for:
→ Creative Business Owners, Event Vendors, & Service Providers
→ Small Business Owners/Entrepreneurs with Localized Businesses
→ Online Business Owners with Shops, Courses, Services, & more
→ Social Media Managers for Small Businesses
Book Me for Your Upcoming Event →
"Shannon is an energetic and engaging speaker — just so much FUN to have at our association. Our entire audience was hooked as they thought through their own Instagram strategies. Shannon is an expert in her craft and knows how to translate her knowledge into relatable, actionable takeaways for anyone with an Instagram account."