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For all things business, social media (especially the 'gram), work from home and everything in-between!

Uncategorized

The Small Business Instagram Strategy Your Community Craves

Want a Small Business Instagram strategy that will actually resonate with your people? This post is for you. 👇 Have you noticed that the ‘80s and ‘90s are coming back in a big way? ‘90s fashion is on every rack at Target, and my TikTok feed is filled with early 2000s jams (PS – this […]

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Uncategorized

The Small Business Instagram Strategy Your Community Craves

Want a Small Business Instagram strategy that will actually resonate with your people? This post is for you. 👇 Have you noticed that the ‘80s and ‘90s are coming back in a big way? ‘90s fashion is on every rack at Target, and my TikTok feed is filled with early 2000s jams (PS – this […]

read the post

Instagram Tips

The 3 Types Of Reels You Need To Create For Your Business

Let me guess…you’ve listened to all the advice out there on how to create successful Reels but…something is missing. Sure there are tricks to get more views and stop the scroll, but if your Reels aren’t a magnet for new engaged followers or clients…what’s the point?! People love short form pieces that are easy to […]

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Work From Home

6 Awesome Small Business Ideas for WFH Moms

Between naptime, play dates, totally random kid (and mama) meltdowns, cooking meals, cleaning up said meals, doing laundry (and struggling to find motivation to put it away), and ya know, the 90000 other things on your freakin’ plate at any given time, I think it’s safe to say we moms are BUSY. Add going into […]

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Social Media Manager

How to Hire & Manage Your Social Media Management Team (Steal My Process!)

If you want to start seeing bigger profits in your social media management business, you’ve gotta scale that biz, friend! And scaling up starts with hiring a great team. By allowing more people to come into the fold and help you run your day to day, you open the door for taking on more work […]

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Social Media Manager

Took on a Bad Client? Here’s What to Do Now!

Ever taken on a bad client before? Join the club! When you deal with different people constantly (welcome to small biz life), you’ll inevitably meet some along the way you don’t totally gel with. Maybe it’s a clash of personalities, a miscommunication on expectations, or just someone trying to take advantage of your time — […]

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Social Media Manager

9 Killer Ways to Boost Engagement on Instagram in 2021

Feeling like Instagram’s algorithm is personally out to get you? I hear ya! This is one app that changes so dang often it can be hard for even those of us working as SMMs to keep up — but I promise, making IG work is so much easier than it seems. Believe it or not, […]

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Social Media Manager

The Ultimate Discovery Call Cheat Sheet (+free guide)

Let’s be real with each other for a second, friend. I’m gonna assume you wouldn’t feel super comfortable paying someone big bucks to do a job for you without meeting them in real life first, right? And if you wouldn’t, it’s pretty likely your potential clients feel the same way! One of the easiest ways […]

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Social Media Manager

5 Ways to Increase Views on Instagram Reels

Remember when Instagram announced that they are no longer a photo-sharing app and everyone freaked out?     Well, you shouldn’t panic because the reality is…Instagram hasn’t been a photo-sharing app for years.   With Reels taking off the way they have (and Instagram knowing its users are logging in to be entertained), the head […]

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Social Media Manager

How to Plan Your Week as a Social Media Manager

I started my social media management business back in 2014 when my first daughter was almost one and she has been the best little co-worker all these years.   Back then I had zero clue how to run a business, but I’m forever grateful I didn’t let that stop me.   Have there been days […]

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Social Media Manager

3 Ways to Simplify Social This Summer

If you want your summer to look like this ☀️ And not this ‍ Then I’ve got good news for you, friend…I’m on a mission to help you simplify your social media strategy AND set boundaries with yourself so you can have some fun in the dang sun. Ready to say goodbye to the hustle […]

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hey there!

I'm Shannon! 

The unofficial poster girl for oat milk lattes, pinot grigio, and long walks down the aisles of Target.  

I’m also a wife, mama, and marketing junkie who turned my love of social media into a 6-figure business from straight-up scratch.

more about US

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