I’ve got good news and bad news. The good news? You’re in luck if you came here for insightful 2024 social media marketing predictions. The bad news? You’ll need to look elsewhere if you’re looking for “guru-esque” trends and tactics. In today’s post, I’ll share 4 social media marketing predictions for 2024 you need to […]

Feeling like Instagram’s algorithm is personally out to get you? I hear ya! This is one app that changes so dang often it can be hard for even those of us working as SMMs to keep up — but I promise, making IG work is so much easier than it seems. Believe it or not, […]

THIS is the key to building a profitable & sustainable business.   Know what makes building a business even harder than it already is?   Not absolutely loving what you do.   When I first started my business I priced my services CRAZY low. Like…$50 a month for Facebook low. Shame, I know.   And […]

This is one of the BIGGEST mistakes I see people making on Instagram   It’s time to stop overwhelming your audience.   Think about it…   We are consuming so much content & being sold to all day long, so it’s important to check in with yourself and your brand to make sure you’re not […]

Raise your hand if you’ve ever felt guilty over your prices, boundaries you’ve set, or taking days off…‍♀️   Being an entrepreneur means we wear a lot of hats, and because of this we have to be sure we know our worth, protect our energy, and…wait for it…REST.   Sure I know it’s tough. No […]

I know it’s easy to blame the algorithm and get upset at the ‘Gram when we don’t see results, but we have to remember that Instagram is a FREE app (I repeat…FREE) that allows you to grow your biz.   But to stand out you have to know your target audience, share the problem you […]

There was a time when social media was thought to be a fad. Lucky for us, it wasn’t.    Fast forward to today and social media management provides amazing opportunities for people like you to build the business of your dreams. An opportunity that allows you freedom, flexibility, and working on a laptop in your […]

Let’s talk Reels since a lot of you are feeling like I did when they first came out…a mix of “OH YAY” and “OH GAAAAHHHHH I HAVE TO DO MORE THINGS”?! But like all new features on IG, don’t let it overwhelm you.   We have to remember this is still Instagram…it is NOT TikTok. […]

One of the first things my clients tell me they struggle with is consistency. And since Instagram’s algorithm decides what content each of us see every day, being consistent and engaging is everything, y’all. And I mean errrrrrythang.   So I want to encourage (and challenge) you to unleash your inner Instagram Superpowers, get in […]

Let’s face it…captions are kind of a big deal.   When it comes to Instagram, engagement is the name of the game! The more engagement you receive on a post, the more it will show up in people’s feeds.   So if you want your post to be seen by more people, your caption has […]