Let’s talk Reels since a lot of you are feeling like I did when they first came out…a mix of “OH YAY” and “OH GAAAAHHHHH I HAVE TO DO MORE THINGS”?! But like all new features on IG, don’t let it overwhelm you.   We have to remember this is still Instagram…it is NOT TikTok. […]

Social media is always changing, which means it’s time to take a look at your Instagram and give it a facelift.  Ready to go above and Beyoncé? Let’s GO!   Here are 3 ways to upgrade your Instagram CURATE YOUR HIGHLIGHTS When people explore your Instagram to get to know you better, make it easier […]

Showing up on Stories changed my life. Seriously! You know how I’m always talking about community? Well, it’s because without this supportive, talented, and knowledgeable community full of amazing mentors, clients, and friends, my little business would have never grown the way it has. And it all happened because one day I started hopping on […]

Instagram Highlights build your personal brand and attract your tribe even further.   From sharing my love of a good #aperolspritz to valuable tips to jammin’ with the fam, hopping on Stories is where I truly connect with my audience.   Plus, Highlights are a great way to make your profile pop.   Before we […]

Ok friends…you know how everyone freaked out when Instagram announced they were getting rid of likes soon? Well, here’s why it really should not matter to you at all.   While we all know Instagram loves accounts with an engaged audience, what Instagram is REALLY keeping an eye on lately is the amount of SAVES […]

Struggling with content ideas? Here are 10 ideas to help you push through those content ruts:    1. Local Biz Shoutout Whether it’s a cozy coffee shop in your town or your favorite boutique, share your favorite small businesses with your audience & be sure to tag them!⁣   2. Your “Workspace” Get creative with […]

Let’s face it…we’ve got about .048258 seconds to grab someone’s attention while they’re scrolling.   Confession: I made that number up. But it’s pretty dang accurate, am I right?⠀   And because we are consuming a TON of content every day, getting people to stop the scroll and read our post is hard work.⠀   […]

I’ll never admit how much time I’ve spent on my Instagram Bio over the years. But one thing I’ve never changed is where it says I’m a mom & cheap wine connoisseur. ⠀ While it may seem silly, here’s the thing we have to remember…⁣⠀ Instagram allows us to humanize our brand and people want […]

Instead of looking at our ‘Grams as just photos and captions, we need to look at our Instagram Profiles as if they are a physical store. Here’s an analogy to really drive home how incredibly important it is to show up on Instagram Stories daily:   Your Bio is your billboard⠀ Your Grid is your […]

When it comes to Instagram, there are 3 keys to success:⁣   1. Post to your feed 3-4 times per week.⠀⁣   2. Hop on stories daily.⠀⁣   3. Engage AT LEAST 30 minutes a day.⠀ ⠀   Now before you say “Oh gaahhh another thing to do?!”, hear me out…⠀⁣   Engagement is CRUCIAL […]