My name is Shannon & I’m on a mission to expand your brand’s visibility, bring more traffic to your posts, and build a community around your brand. And one of my favorite ways to do this is with niche hashtags! (Aka hashtags with less than 200,000 posts)   Here are 2 simple ways for you […]

Share Stories → Provide Value → Connect → Skyrocket   Time to get all the way real, y’all…people are consuming a whole lot of content every day. So if you are looking to grow your business on Instagram, it’s your job to grab people’s attention and stand out!   How do we do that?!? Well, […]

“I always feeeeel like Instagram’s waaaaatchin’ meeeee…”  And guess what…it is!   Instagram is tracking our every move to determine what content we want to see.   To put it simply, the more you interact with an account, the more you’ll see that person’s content, which is why building relationships and a community around your […]

After a recent 1:1 coaching call with a client she said, “You simplified it where Instagram no longer feels like a huge beast.” It made me smile ear to ear because that is the exact reason I love doing what I do!   But it also made me think about all the noise and all […]

I love this subject because content remains king. And my goal is to help you feel confident during the creation process.   And since the days of posting to your feed every single day are gone (can I get a YAAASSSS?!) I suggest posting QUALITY content 4 times a week…and by quality I mean content […]

I don’t care if you have 100 followers or 100,000, you can use Instagram to move the needle in your business right NOW.⁣⁣ ⁣Ok friends! Go get yourself a jumbo oat milk latte (or mimosa…because anything goes these days) and let’s strategize…together.⁣⁣ Now…would it be super awesome if it only took one single marketing message […]

I was writing a post a while back and my husband said, “Teach them how to Carpe the DM!”   I mean…how cute & clever is he? And it’s so perfect because DMs hold the key to building strong connections with your audience. These messages are where true trust is built and where the community […]

Whenever I have a Discovery Call with a potential client and ask what they struggle with the most, the answer is almost always content creation.   So if content planning stresses you out, you are not alone    Not knowing what to post is beyond frustrating. And speeding time creating content that your community isn’t […]

Instead of looking at our ‘Grams as just photos and captions, we need to look at our Instagram Profiles as if they are a physical store. Here’s an analogy to really drive home how incredibly important it is to show up on Instagram Stories daily:   Your Bio is your billboard⠀ Your Grid is your […]

When it comes to Instagram, there are 3 keys to success:⁣   1. Post to your feed 3-4 times per week.⠀⁣   2. Hop on stories daily.⠀⁣   3. Engage AT LEAST 30 minutes a day.⠀ ⠀   Now before you say “Oh gaahhh another thing to do?!”, hear me out…⠀⁣   Engagement is CRUCIAL […]