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Boutique Social with Shannon McKinstrie
The 3 Types Of Reels You Need To Create For Your Business

The 3 Types Of Reels You Need To Create For Your Business

by boutiquesocialdc | Nov 11, 2021 | Instagram Tips

Let me guess…you’ve listened to all the advice out there on how to create successful Reels but…something is missing. Sure there are tricks to get more views and stop the scroll, but if your Reels aren’t a magnet for new engaged followers or...
6 Awesome Small Business Ideas for WFH Moms

6 Awesome Small Business Ideas for WFH Moms

by boutiquesocialdc | Sep 30, 2021 | Social Media Manager, Work From Home

Between naptime, play dates, totally random kid (and mama) meltdowns, cooking meals, cleaning up said meals, doing laundry (and struggling to find motivation to put it away), and ya know, the 90000 other things on your freakin’ plate at any given time, I think it’s...
How to Hire & Manage Your Social Media Management Team (Steal My Process!)

How to Hire & Manage Your Social Media Management Team (Steal My Process!)

by boutiquesocialdc | Sep 10, 2021 | Social Media Manager

If you want to start seeing bigger profits in your social media management business, you’ve gotta scale that biz, friend! And scaling up starts with hiring a great team. By allowing more people to come into the fold and help you run your day to day, you open the door...
Took on a Bad Client? Here’s What to Do Now!

Took on a Bad Client? Here’s What to Do Now!

by boutiquesocialdc | Sep 1, 2021 | Uncategorized

Ever taken on a bad client before? Join the club! When you deal with different people constantly (welcome to small biz life), you’ll inevitably meet some along the way you don’t totally gel with. Maybe it’s a clash of personalities, a miscommunication on expectations,...
9 Killer Ways to Boost Engagement on Instagram in 2021

9 Killer Ways to Boost Engagement on Instagram in 2021

by boutiquesocialdc | Aug 26, 2021 | Instagram Tips, Social Media Manager

Feeling like Instagram’s algorithm is personally out to get you? I hear ya! This is one app that changes so dang often it can be hard for even those of us working as SMMs to keep up — but I promise, making IG work is so much easier than it seems. Believe it or not,...
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Hey, friend! I’m Shannon McKinstrie!

The unofficial poster girl for oat milk lattes, pinot grigio, and long walks down the aisles of Target.

I’m also a wife, mama, and marketing junkie who turned my love of social media into a 6-figure business from straight-up scratch.

I am SO excited to help you build a profitable brand online with easy-to-follow strategies, smart tools, and some freaking fun!

Let’s freaking do this.

Recent Posts

  • The 3 Types Of Reels You Need To Create For Your Business
  • 6 Awesome Small Business Ideas for WFH Moms
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